Discover Financial Services reports, in an August survey, that small business owners’ confidence in the economy was at its highest level in one and a half years.
The small business proprietors indicated that they are more prepared to invest in advertising and stock, the best result since February 2008.
The improvement in attitudes was across a number of areas:
In August, 38% think the economy is improving, up from 30% in July. 27% intend to increase their outlay on advertising, stock and capital outlays, up from 23% in July. 51% say they have had cash flow problems in the previous 90 days, down from 53% in July.
Many small business owners see growth opportunities in “green” industries, with 21% saying that they helped their business. They said that energy conservation was the greatest assistance with profit improvement. Alternative fuels and recycling were also helping with a better bottom line result.
23% said they would incorporate “green” systems in their businesses in the next six months.
Regarding the current health care reform debate, the study says that 39% of small business proprietors had communicated their views to their representative in Congress.
Since small businesses are such an important component in the employment level, the increase in confidence is an indicator that the start of the end of the recession may be at hand.
Online local search is now an important source of new prospects for small USA businesses and our Business Directory Portal provides qualified prospects with no cost involved for the business.
Monte Huebsch, CEO.
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