A Deloitte survey reports that 19% of US shoppers will use their mobile device over the holiday season to help find what they want. Younger people feature in this use. 39% of consumers aged 18 to 29 will use their mobile phones to check products, prices, find store locations and get directions.
25% of those who use their mobile phone to help with their shopping say they will buy the product on their phone.
While the sales figures are still small for purchases on mobile devices, currently $750 million, less than 1% of online sales, retailers are moving to provide mobile shopping sites to cater for the expected growth in this area.
Internet Retailer reports that 112 retailers now have either mobile commerce sites, or applications, or both. Many large companies are making mobile purchases available, including Toys R Us, Sears and Victoria’s Secret.
Mobile phones are being used to compare prices, and check whether goods are available. Smartphone applications are helping drive the trend of shopping on mobile devices.
Normal websites are not very successful to view from a mobile phone, and in most cases, they just don’t function.
EBay’s mobile website has over 1 million consumers visit a day and will make $500 million this year in sales, which is currently 66% of all mobile sales.
While shoppers are not yet as comfortable about buying on their mobile phone as they are on their desktop computer, the number of people doing this is increasing at a high rate. This will continue as consumers become more relaxed about mobile shopping after having used the facility.
We are assisting by providing an iPhone version of our Local Search Facility in our US Business Directory. We have over 10 million business listed and we provide the prospects to them without cost.
Monte Huebsch, CEO
25% of those who use their mobile phone to help with their shopping say they will buy the product on their phone.
While the sales figures are still small for purchases on mobile devices, currently $750 million, less than 1% of online sales, retailers are moving to provide mobile shopping sites to cater for the expected growth in this area.
Internet Retailer reports that 112 retailers now have either mobile commerce sites, or applications, or both. Many large companies are making mobile purchases available, including Toys R Us, Sears and Victoria’s Secret.
Mobile phones are being used to compare prices, and check whether goods are available. Smartphone applications are helping drive the trend of shopping on mobile devices.
Normal websites are not very successful to view from a mobile phone, and in most cases, they just don’t function.
EBay’s mobile website has over 1 million consumers visit a day and will make $500 million this year in sales, which is currently 66% of all mobile sales.
While shoppers are not yet as comfortable about buying on their mobile phone as they are on their desktop computer, the number of people doing this is increasing at a high rate. This will continue as consumers become more relaxed about mobile shopping after having used the facility.
We are assisting by providing an iPhone version of our Local Search Facility in our US Business Directory. We have over 10 million business listed and we provide the prospects to them without cost.
Monte Huebsch, CEO
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