In a Federal Court test court case, in Australia, the Australian Competition and Consumer Commission sued Google, for breaching the Trade Practices Act, by the use of Adwords, claiming there was not a clear distinction between organic search results and sponsored links.
However it has been revealed that the Commission ignored its own internal advice which was not to take action against Google.
Google said that no complaints by users of Google searches had been provided by the Commission.
The Judge's decision was reserved.
This is an important case since the precedent set in Australia could be applied in the USA and elsewhere.
Our Local Search business directory www.usa-local-search.com which is a web 2.0 site, offering a 100% a free service to the businesses listed, uses Google ads to help offset some of the costs of administration, so the outcome is important to us.
Monte Huebsch - Google AdSense partner
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